We Come
From Experience,
So You Can
Improve Yours.

More buyers, bigger carts, greater profits.
Know what your customers want to see

About Metrical

Started in customer experience, using micro-surveys to better understand why shoppers leave their carts behind. Over decades, we’ve built a deep bank of data around the cascading decisions people make before, while, and after they’re on-site. Now we’re putting it to work.

With artificial intelligence and responsive testing, Metrical have the power to predict rather than pursue. Because to go beyond incremental reductions in inefficiency and meaningfully strengthen satisfaction, stability and revenue, you have to know each shopper’s why and when. We’re how, increasing the odds and sum of sales in every moment your customers are considering.

Engagement Model

Dedicated Team

Industry

E-commerce

Timeline

07.2021 – 05.2022

43%
more carts

16%
more spend

14%
more conversion

The Challenge

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Goal

Grow bottom-line eCommerce results, use Metrical’s predictive AI.

Know Your Audience

The Focusteck Hand-picked Professionals
Who Overcome the challenges

 

Team Formation

Metrical required ——————

Focusteck filled the talent and knowledge gap in weeks where the company would have needed months to do so. The line-up included ——– developers.

Our Partnership

For over ——- years, our joint team was rebuilding —————– The newer version —————–

Technology Choice

Angular          Node.js          AWS

What Metrical
achieved

MORE CARTS
As our AI learns who visiting your site is likely to bounce or abandon their cart, it hyper-targets likely prospects to convince them to keep shopping and purchasing. You’ll see a 40%+ increase in cart creation.

HIGHER ROAS
You spend valuable ad dollars to drive more traffic to your site. You then chase after site bouncers and cart abandoners with retargeting dollars. That’s good money after bad. We convert visitors the first time and increase your ROAS by over 60%

LESS ABANDONMENT
Most of the carts created on your site never make it to conversion. Our AI sorts between likely buyers and those who need more convincing. Even small reductions in your cart abandonment rate can have a huge impact. Metrical can reduce cart abandonment by up to 25%..

INCREASED REVENUE
You spend valuable ad dollars to drive more traffic to your Exactly anticipating abandonment helps stop a shopper from looking and leaving. We can detect each turning point with the right interaction and we catch and convert on the spot, helping to improve your conversion rate by up to 14% (1,400 bps) while both protecting and widening your margins.

MORE INSIGHT
By tracking which items are returned the most, you can cut the costs of correcting what’s missed the mark. And with our one-click surveys, segmented by cart value, product count and category, you’ll clue in to precisely why purchases aren’t made, making marketing more focused, economical and effective.

INCREASING STORE FOOT TRAFFIC
Our AI improves your online campaigns, such as BOPIS, Curbside, and Bounce Back, to drive more foot traffic to your stores resulting in additional purchases being made and increased customer LTV.

From any angle, or all together.

Predictive Engagement
Bounce prevention
Abandonment prevention
Cart catalyst
Abandonment api

Profit Progression
Customer generation
Campaign targeting

Customer Experience
Product survey
Exit survey

Reach a breakthrough
in your project just like
Metrical did

A team of 50+ experienced developers and designers,
ready to help you build your web and mobile applications.

Our Client Testimonials